By completing The New Product Goal Alignment Framework™, you will learn how to make a home-run product by getting totally clear on exactly which features to include (and which not too)! You will learn to accurately identify the gaps in the market and uncover the real desires of your Customers. You will prepare for the design process and position your product for success!
Josh has been an entrepreneur for over 14 years. In that time he’s been able to work on every aspect of business from sales and marketing to developing winning product concepts. His end-to-end knowledge of products gives him a unique perspective on developing really successful products.
Start3-Section 2 Intro (6:46)
Start4-Big Idea (1:06)
Start5-Define the Problem (25:08)
Start6-User Stories (8:11)
Start7-Competitor Research (18:52)
Start8-Note About The Design Process (2:20)
Start9-Market Research (21:27)
Start10-Market Research - FB Hack (6:49)
Start11-Product Description (11:14)
Start12-Inspiration Board (18:41)
Frequently Asked Questions
It is estimated that 95% of all new products fail in their first three years and the biggest contributor is not understanding what the market really wants. This course will guide you through product research before you even begin design so that you know exactly what your customers want to buy.
The New Product Goal Alignment Framework™ will help you learn the few critical things that will make the biggest difference in you New Product Development. It will prepare you to work with designers, engineers, and factories to make your big idea a reality.
- To help you understand the nuances of the design process.
- To help you refine and clarify your concept before starting design work.
- To help you polish your big idea the final 5 – 10% so you can significantly increase your odds of building a hit product.